A mid-sized pharmaceutical company with a leading second generation antihistamine knew they were not maximizing their Direct to Consumer (DTC) impact in the US.  We repositioned the brand with patients and led to more compelling messages and increased sales.

A large pharmaceutical client was bringing an immuno-oncology franchise to market with very high expectations.  We worked with them to create positioning and branding for the entire franchise that was informative, compelling, and coordinated with the brand positioning of their leading compounds.